Direct marketing is one of the easiest and most effective ways to get your brand message across. Direct marketing targets a niche marketing and sets up marketing ploys to reach them directly. A well organized direct marketing company is able to perform these tasks without flinching. Whether it is through call center campaigns or direct mail, the target message will get to its proper prospect. Call center campaigns are the most affective direct marketing ploys. This is because there is human interaction in this marketing. Whenever there is human interaction in marketing campaign the chance of your message getting across always increases.